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Moms Bloom: Making a Difference for new moms

A volunteer group made up of mother's called "Moms Bloom" in Grand Rapids, Michigan, gives help and support to new mothers. NBC's Mara Schiavocampo reports. 

By Joo Lee, Producer, NBC News 

It's crazy. It's nonstop! I feel like it's a marathon." That's how Raechel Morrow, a mother of toddler twins and a newborn describes life as a stay-at-home mom. Sound familiar?

When we met Morrow and her adorable little trio one morning in late October, I had just finished drinking my first coffee of the day. Watching her play with her children, read, feed, hold, soothe, change and chase them... two hours later, even I wanted to take a nap! The caffeine in my cup was no match for their  boundless level of energy.

"It's really hard. That's the truth," Morrow said with a laugh.

"Everybody wants to pay attention to the baby but mom is the one who really needs the support, often times," Sara Binkley-Tow said.

Five years ago, Binkley-Tow founded a non-profit called Moms Bloom in Grand Rapids, Michigan.  It's a program that provides free help for new moms. They conduct full background checks and offer training to their volunteers. It's not a babysitting service. It's about nurturing moms during the first few months of a newborn's arrival so they can nurture their children.

Binkley-Tow calls her group "the extended family for the 21st century."

Raechel Morrow's closest relatives live three hours away. Her husband works during the day. Moms Bloom connected Morrow with volunteer Becky Brink, a retired teacher who has two adult children of her own. Brink visits Morrow once or twice a week.

"I'm usually playing with the kids while mom gets the laundry done or takes a nap," Brink said.

Brink is not just an extra set of hands, she is also a supportive and listening ear.

"If the mom's not healthy and balanced, the mom can't take care of the family," Morrow said.

She says that having Brink there "means the world."

As I write this, I'm thinking of my sister, a mother of two small boys who lives 3,000 miles away. I wish there was a Moms Bloom in every town.